Getting It 4U Blog
So What’s The Difference Between A Real Diamond And A Cubic Zirconia?
So What’s The Difference Between A Real Diamond And A Cubic Zirconia? Are Diamonds really a good investment? Find out!
The Value of Diamonds Only Goes Up – Right?
Virtually every assumption we accept as fact about diamonds is a myth! Find out more!
The Emperor and the Priceless Black Diamond
Bokassa was your stereotypical African warlord-turned-monarch, with very grandiose ideas for himself and had just decided to crown himself emperor. He wanted a lavish coronation styled after that of Emperor Napoleon of France, which would impress the world with his greatness...
The De Beers Legacy
"The British businessmen who financed the diamond mining realized that the huge supply of diamonds endangered their operations. Diamonds are valued for their rarity, and they had just become exceedingly common." Find out how he came up with the probably the biggest marketing plan of all time!
So Where Did The Idea Of An Engagement Ring Come From?
Diamonds have been used to seal engagements for centuries - Right?
Are Diamonds a Good Investment?
"Diamonds are a great investment because their value only goes up." This myth was actively propagated by De Beers. Find out how he did it!
A Diamond Is The Hardest Substance On Earth – Right?
"Diamonds are virtually indestructible." Everyone knows that diamond is the hardest naturally-occurring mineral known to man - Right? Find out more!